Brandtags.net shows a brand's logo and simply asks you to type the first wordthat pops into your head, these are collated and the top 25 words are generated.
Facebook: friends, social, college, annoying, people, facebook, fun, boring,kids, lame, community, social networking, myspace, waste of time, addictive,social network, network, networking, stupid, young, useless, crap, internet,stalker and, um, shit
Amazon gets a better ride with words like books, book, everything, shopping,convenient, easy, buy, cheap, awesome, fast, online, smile, great, shop, amazon,useful, internet, good, online shopping, shipping, amazing, store, reliable,cool, and huge.
Apple gets the words Jobs, smug, git, crap, toy, fruit, pastel, expensive,polo-neck, irritating, stupid, evil, iphone, ipod, sickening, genocide, herpes,Coldplay, hippy, con-trick, waste, bubonic plague, and overpriced. Actually wemade some of those up.
And Google's:
search, google, internet, search engine, awesome, god, evil, smart, useful, everything, cool, find, fun, fast, good, big brother, information, everywhere, simple, great, innovative, ubiquitous, helpful, amazing, love
The experiment, via a site called brandtags.net,is anything but scientific. But it is simple: The site shows a brand'slogo and simply asks you to type the first word that pops into yourhead.
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