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SheZoom.com website targeted at women, has just enteredits Beta stage and is looking to fill a gap in the video-upload market.
Unlike YouTube and the like, the site is broken down into categoriesthat should entice females everywhere. These include: weight loss, fashion,finance, food, parenting and technology. A woman’s place… Speaking about the website, CEO Stacey Artandi said, "Ourgoal with SheZoom is to bring women together and encourage a wide variety ofinteractions. "Whether driven by similarities or differences, we wantto facilitate dialogue. All of our contributors can relate to one another andhave a wealth of knowledge based on their experiences as executives, mothers,runners, sisters, chefs - the list goes on and on. SheZoom enables women to tapinto and share this collective knowledge." So, what kind of content can you expect? Well, the mainvideo at the moment is a Sex And The City movie countdown. Most of the content, however, links to other video-upload sites. Surprisingly, the most popular video in the archives is entitled‘How To Put A Bra On Properly’. Either there’s a lot of females out thereconfused by their clothing or members of the opposite sex are using the clipfor ulterior motives. It’s the fourth most popular video that is worryingTechRadar, though, as it is a clip of a man nearly getting eaten by a shark. Arethe owners of the site secretly trying to tell us something?