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The shock collapse of E3 has left many in the industry fearing for the impact its loss will have on the games sector Å“ but Epic Games boss Mark Rein is convinced that Europe's Leipzig Games Convention will now replace the LA conference as the world's premiere gaming showcase.
In an interview to be broadcast next week, Rein, who attended the east German event to promote Xbox 360 action title Gears of War and PC shooter Unreal Tournament 2007, argued that GC's mix of consumer and trade visitors make it the natural successor to the fallen and flawed US stalwart.
Leipzig illustrates exactly what was wrong with E3, Rein insisted. This is a great show, it's open to the public - I could never understand why they didn't open E3 to the public.
He continued: “I bet you if they had done that the way Leipzig does there would still be an E3 and it would be just as important and people would be happy about spending that money because more than 100,000 consumers will come through and touch and feel games they're actually gonna buy - you have a chance to sell millions of games here and also these people will tell their friends and news will get out and it won't just be reporters' opinions.
Last edited by Editorial Team on Sun Dec 09, 2007 7:00 am; edited 1 time in total