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SAN FRANCISCO (AFP) - Software giant Microsoft unveiled a "Zune" MP3 player and online store to challenge Apple Computer's internationally popular iPod-iTunes personal entertainment duo.
"The digital music entertainment revolution is just beginning," said Microsoft vice president J Allard, who was in charge of Zune products.
"With Zune, we are not simply delivering a portable device, we are introducing a new platform that helps bring artists closer to their audiences and helps people
find new music and develop new social connections."
The Zune brand will include a 30-gigabyte media player and an online Zune Marketplace. [See Google on Zune for more]