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Nintendo today announced that the Nintendo DS have been driving nearly all industry revenue growth so far this year. The company stated today that without the DS the video game industry growth overall would be nearly flat when compared with 2005, according to independent sales figures from the NPD Group. Without the DS the industry owuld report a 1.6% growth over the past nine month period. Nintendo DS hardware and software sold 203% higher than the same period in 2005. Nintendo estimates that DS hardware shipments will grow from 17 million units to 20 million units. On the software side DS titles increased from 75 million units shipped to 82 million.
"Numbers dramatically show the value of reaching out to the masses with products that are compelling and comfortable," says Nintendo of America President Reggie Fils-Aime. "And this perfectly sets the stage for our breakthrough Wii console, which appeals to both core players and current non-players with an intuitive control system and a price everyone can afford."
The NPD numbers also showed that during September Nintendo DS lifetime U.S. sales topped 6.2 million units (which includes more than 1.4 million DS Lite units).