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The London store is now the largest Apple retail store. Apple's senior director of international retail Steve Cano confirmed the London store dimensions to be "over 28,000 square feet of selling space," Macworld UK reports. The store previously offered 18,500 square feet.
Storage areas have been moved to the basement and the former storage areas in the back are now part of the store's selling floor.
The Regent Street store has also taken a page from Roald Dahl by adding a 'Great Glass Elevator', similar to the one in Apple's Fifth Avenue store in New York.
"The personalised service is enormously popular," Cano said. "We now have the iPod Bar, the Genius Bar, as well as personalised training in the studio - all free to customers that buy a Mac. It’s above and beyond what you’d normally see in a retail environment."
The store now boasts 75 per cent more product in store and has 50 per cent more CPU test points than before.
Apple Store Regent Street opened November 20th, 2004 with thousands of people queuing outside, some even camping out overnight.