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Valve: PC Market is Not Dying, PC Retail in America is
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Mon Jul 14, 2008 12:25 pm Reply and quote this post
While talking to TGR, VP of Marketing and Development at Valve DougLombardi touched on the PC market in general and what Valve thinks ofthe stories regarding the fate of PC gaming. Lombardi told us:

“We have really been outspoken lately about that. There is this brokenstory about the PC being on the decline, right? And that is one ofthese things like that we are really sort of being cranky about rightnow and being outspoken about and saying, it is not the PC market thatis dying, it is the PC retail in the states that is dying.”

Doug backed up this claim with comments regarding the state of PCgaming in other countries. “If you look at the revenue that we aremaking from Steam and the revenue that Blizzard is making from World of Warcraft,"he told us, "and you look at the sales of retail products in placeslike Germany and cyber café business in Korea, etc., there is moremoney now being made from PC business then ever before and it isactually dramatically increasing. I mean our Steam year over yearrevenues are up over 190%.”

Translation: with the increasing popularity of MMO games and the hugePC growth in Korea, PC gaming is here to stay for a long time yet. Anystory claiming PC gaming is dead hasn’t researched the facts or, justlooking at the sales chart in America.

Contributed by Editorial Team, Executive Management Team
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