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The London 2012 Olympic Committee logo. Released last week to critical acclaim (lighter on the ‘acclaim’, heavier on the ‘critical’), so far it’s been variously described as ‘a dodgy set of legwarmers‘, ‘a pink day-glo pig’s abortion of a logo‘ and ‘Lisa Simpson performing an obscene act‘. Doesn’t the blogosphere love a good furore?
iVirtua Graphic Design, Web Design and Software Design and Creative Concepts Forum wrote:
According to the official blurb, the logo is "modern and will be dynamic, evolving in the years between now and 2012" and furthermore "symbolises the Olympic spirit and the ability of the Games to inspire people to take part - not just as spectators, but as volunteers, in the Cultural Olympiad and more".
So, what do you think? Maybe you’re thinking to yourself ‘It’s rubbish,.. I could do better in 15 minutes!’ .
Well, here is your chance to heap glory upon yourself and make a play for a tasty $800 prize while you’re at it.
Impressive ‘money where your mouth is’ work from the Training Camp guys there.
SitePoint wrote:
Their only major prerequisite is that ‘it should not look like you dropped a cheap, garish plate with the words “London” “2012″ and “Olympics” written on it’. A reasonable request by most standards, I would think.
SitePoint wrote:
Already there are some promising alternatives.
( sitepoint.com/blogs/2007/06/08/win-800-for-redesigning-the-london-2012-olympic-logo ) View all the latest entries here, and if you’re creatively inclined, grab a pencil and get a’doodlin’.
I’m really looking forward to following this over the next few weeks.
There are gonna be more entries to this contest than the games themselves! Head over to http://www.sitepoint.com for more.