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890 results for 360
New 60GB Xbox 360 announced, cheaper 20GB version in Gaming
Microsoft has announced that it willbe producing a new $349 60GB Xbox 360, and the 20 GB version that itwill slowly replace will be cut in price in the US to $299.
AlthoughUK price changes have not been published, the arrival of a new 60GBversion – giving users much more memory for things like movies,trailers and Xbox Live Arcade games – is in keeping with Microsoft'spush into downloadable content.
"We know consumers need moreand more space to store the amazing digital content Xbox 360 offers,and we're giving it to them at no extra charge," said Albert Penello,Xbox director of product management at Microsoft.
"No onedevice offers the depth and breadth of entertainment that Xbox 360 candeliver, and now you'll have three times the storage to manage all thatgreat content."
What does it mean for UK?
The20GB version of the Xbox 360 – normally known as the Pro – currentsells for £199.99, and it seems likely that the news 60GB version willretail for the same price when it hits UK shelves.
This meansthat the older 20GB version will be given a price reduction, althoughit remains to be seen how close that will be to the Arcade version(with a much smaller storage capacity) which is currently priced at£159.99.
Microsoft's support of the now-failed HD DVD drive has meant a shift of focus onto downloadable HD (and SD) content.
Thesuccess of Xbox Live Marketplace has buoyed the console, and the offerof extra storage to boost these services makes a good deal of sense.


Prices for all other models remain unchanged, so that’s $279(£141/€176) for the Arcade (that’s the one with a 256MB memory card)and $449 (£226/€283) for the Elite – the flagship model with anintegrated 120GB HDD.
Although the leaked email said the new machine would be called thePro, Microsoft’s official announcement of the 60GB model didn’t use anysuch uplifting title.
The bad news is that – at least for the time being – the 60GB Xbox360 will only appear in the US and Canada when it goes on sale nextmonth.
Posted by Editorial Team Mon Jul 14, 2008 1:08 pm
First Half-Life 2: Episode 3 Concept Art Revealed by E3 in Gaming
he first widely available piece of concept art for the final episode of Valve's Half-Life 2 saga has been uncovered via the 2008 IntoThePixel E3 art gallery.
The piece--created by Valve artists Ted Backman, Jeremy Bennett, andTristan Redford--appears to show Half-Life hero Gordon Freeman within alarge Citadel-like environment, a Combine Advisor looming ominouslyoverhead.
IntoThePixel's website labels the art as related to "Half Life EP3," with platforms listed as PC, Xbox 360 and PlayStation 3.
Valve has been mum about the final episode in the trilogy since therelease of Episode Two last year. Episode Three will reportedly not beappearing at E3, though Valve will be making an appearance at the eventto show off its zombie shooter Left 4 Dead.
Posted by Editorial Team Mon Jul 14, 2008 12:27 pm
Civilization Revolution PS3, Xbox 360 PREVIEW [video] in Gaming
Pick a nation, farm your land, dispatch settlers to start new towns, discover science, start wars and knock up the Hanging Gardens of Babylon in Norwich... here the world is your fun-sized cartoon oyster. Winning means perfecting one of a series of disciplines, from building wonders of the world to fostering the rise of great people to science-ing up until you can launch a mission to Alpha Centauri - a goal that in past games was so lofty it would only ever be seen by a minimal elite. For fans of the PC game, Revolution's massive simplification of the game's systems and options, along with its insistence that you go to war with your neighbours (seeing Gandhi issue threats of violence if you don't hand over a newly researched technology is just one treat that awaits) may jar, but for everyone else this is accessible and hideously addictive.

Posted by Editorial Team Mon Jul 14, 2008 11:18 am
Rock Band 2 to include every song DLC free from Rockband 1 in Gaming
There are differing leaks out there regarding the track list for Rock Band 2.Both are unattributed, one to a friend of a friend who got a look at anemail from Harmonix to MTV or something. But in the interest ofrumormongering, we'll repeat both with the caveat that there is no wayof knowing if this stuff is for real or not. But if, combined, they'rehalf right then this could be one hell of a track list, possibly thebest of any rhythm game.
Also, an IGN Insider interview (transcript provided by reader Max)let slip that buyers of Rock Band 2 will have access to all of thesongs off the original Rock Band disc, available as free DLC. Fulldetails on both after the jump.
                             
Says IGN 360 editor Nate Ahern:
Rock Band 2 and Guitar HeroWorld Tour create an interesting situation for gamers. If you boughtRock Band 1 then chances are you'll feel cheated by the release of RB2,thus you'd think that GHWT would be the way to go as it somewhatredefines the music gaming genre. However, if you didn't buy the firstRock Band then I would absolutely agree with notagoth. Immediately uponpurchasing Rock Band 2 you'll have the ability to download a hugelibrary of songs, as well as all of the songs off of the original discas a free download. Then again, Guitar Hero World Tour does allow usersto create and share their own songs, so it's really only a matter oftime until the Rock Band library is eclipsed. At the end of the day itcould come down to which series has earned your allegiance over thelast year since RB's original release."

And on to the leaked track lists. The first is from Demp, a commenter on 8bitfix, and he's got the FOAF who saw the email source. That's like fourth-hand hearsay, but whatever, this ain't court.
1 AC/DC Let There Be Rock
2 AFI Girl's Gone Grey
3 Alanis Morissette You Oughta Know
4 Alice in Chains Man in the Box
5 Allman Brothers Ramblin' Man
6 Avenged Sevenfold Almost Easy
7 Bad Company Shooting Star
8 Beastie Boys So Whatcha Want
9 Beck E-Pro
10 Bikini Kill Rebel Girl
11 Billy Idol White Wedding Pt I
12 Blondie One Way or Another
13 Bob Dylan Tangled Up in Blue
14 Bon Jovi Livin' on a Prayer
15 Cheap Trick Hello There
16 Devo Uncontrollable Urge
17 Dinosaur Jr Feel the Pain
18 Disturbed Down with the Sickness
19 Donnas, The New Kid in School
20 Dream Theater Panic Attack
21 Duran Duran Hungry Like the Wolf
22 Elvis Costello Pump it Up
23 Fleetwood Mac Go Your Own Way
24 Foo Fighters Everlong
25 Go-Go's, The We Got the Beat
26 Grateful Dead, The Alabama Getaway
27 Guess Who, The American Woman
28 Guns N' Roses Shackler's Revenge
29 Interpol PDA
30 Jane's Addiction Mountain Song
31 Jethro Tull Aqualung
32 Jimmy Eat World The Middle
33 Joan Jett Bad Reputation
34 Journey Anyway You Want It
35 Judas Priest Painkiller
36 Kansas Carry On Wayward Son
37 L7 Pretend We're Dead
38 Lacuna Coil Our Truth
39 Linkin Park One Step Closer
40 Lit My Own Worst Enemy
41 Lush De-Luxe
42 Mastodon Colony of Birchmen
43 Megadeth Peace Sells
44 Metallica Battery
45 Mighty Mighty Bosstones Where'd You Go
46 Modest Mouse Float On
47 Motorhead Ace of Spades
48 Muffs, The Kids in America
49 Nirvana Drain You
50 Norman Greenbaum Spirit in the Sky
51 Offspring, The Come Out & Play (Keep 'em Seperated)
52 Panic at the Disco Nine in the Afternoon
53 Paramore That's What You Get
54 Pearl Jam Alive
55 Presidents of the USA Lump
56 Rage Against the Machine Testify
57 Ratt Round & Round
58 Red Hot Chili Peppers Give it Away
59 Replacements, The Alex Chilton
60 Rise Against Give it All
61 Rush The Trees
62 Silversun Pickups Lazy Eye
63 Smashing Pumpkins Today
64 Social Distortion I Was Wrong
65 Sonic Youth Teenage Riot
66 Soundgarden Spoonman
67 Squeeze Cool for Cats
68 Steely Dan Bodhitsattva
69 Steve Miller Band Rock'n Me
70 Survivor Eye of the Tiger
71 System of a Down Chop Suey
72 Talking Heads Psycho Killer
73 Tenacious D Master Exploder
74 Testament Souls of Black
75 Who, The Pinball Wizard
BONUS SONGS (all HMX bands)
76 Abnormality Visions
77 Anarchy Club Get Clean
78 Bang Camaro Night Lies
79 Breaking Wheel Shoulder to the Plow
80 Libyans, The Neighborhood
81 Main Drag, The A Jagged Georgeous Winter.
82 Speck Conventional Lover
83 Sterns, The Supreme Girl
84 That Handsome Devil Rob the Prez-O-Dent
And then from Loading Reality,which notes that this numbers only about 60. Some of the tracks are thesame as the list above, just in a different order. "Keep in mind, someof these could easily be DLC that's in the works," Loading Realitywrites. A wise caveat.
1) Tangled Up in Blue (Bob Dylan)
2) Bad to the Bone (George Thorogood)
3) We've Got the Beat (Go-Gos)
4) Bad Reputation (Joan Jett)
5) Pinball Wizard (The Who)
6) Dammit (Blink 182)
7) That's What You Get (Paramore)
The Trees (Rush)
9) Ace of Spades (Motorhead)
10) Chop Suey (System of a Down)
11) Testify (Rage Against the Machine)
12) Spirit In the Sky (Norman Greenbaum)
13) Ramblin' Man (Allman Brothers)
14) Rebel Girl (Bikini Kill)
15) Eye of the Tiger (Survivor)
16) Panic Attack (Dream Theater)
17) Everlong (Foo Fighters)
1 One Step Closer (Linkin' Park)
19) Lump (Presidents of the USA)
20) Come Out and Play (Offspring)
21) Drain You (Nirvana)
22) Carry On Wayward Son (Kansas)
23) Peace Sells (Megadeath)
24) Souls of Black (Testament)
25) Livin' On a Prayer (Bon Jovi)
26) Round and Round (Ratt)
27) New Kid In School (The Donnas)
2 Alright Now (Free)
29) Today (Smashing Pumpkins)
30) Man In the Box (Alice In Chains)
31) Any Way You Want It (Journey)
32) Holiday In Cambodia (Dead Kennedys)
33) Give It Away (Red Hot Chili Peppers)
34) White Wedding (Billy Idol)
35) Hello There (Cheap Trick)
36) Cool for Cats (Squeeze)
37) Psycho Killer (Talking Heads)
3 ? (Devo)
39) One Way or Another (Blondie)
40) De-luxe (Lush) [dare to dream, shoegaze in Rock Band!]
41) Push It (Static-X)
42) Pump It Up (Elvis Costello)
43) Master Exploder (Tenacious D)
44) Bandages (Hot Hot Heat)
45) PDA (Interpol)
46) My Own Worst Enemy (Lit)
47) Float On (Modest Mouse)
4 Aqualung (Jethro Tull)
49) Spoonman (Soundgarden)
50) Bodhisattva (Steely Dan)
51) Suffer (Bad Religion)
52) I Was Wrong (Social Distortion)
53) American Woman (The Guess Who)
56) You Oughta Know (Alanis Morrissette)
57) Mountain Song (Jane's Addiction)
5 Stop! (Against Me)
59) Hungry Like the Wolf (Duran Duran)
60) Alabama Getaway (Grateful Dead)
So there you have it. Could be real, could be bs, again that's thefun of rumors. But even if this is in-progress thinking, and not finalstuff, it shows Harmonix is not F-in around, and will move to counterGuitar Hero: World Tour's peripherals and custom song features withoutstanding content.
Rock Band Two Rumored Track List [8bitfix, in comments]
60 Rock Band 2 Tracks Leaked [Loading Reality, thanks Max]
Posted by Editorial Team Tue Jul 08, 2008 7:54 am
Has the PC sports market has declined? in Business and Industry in Gaming, Media, Web, IT and Computing
Consoles like the PlayStation 3 and Xbox 360 have lured sports gamersaway from a PC market already moving towards a download model and underthreat from piracy, forcing developers to prioritise other formats.
That's the view of Peter Moore, boss of EA Sports, who outlined his views on Peter Moore's Official Blog this week.
Next-generation consoles "with their high definition graphicsand 5.1 sound capabilities have attracted millions of consumers toeschew the 'lean in' PC sports gaming experience for the 'lean back'full room console experience," Moore wrote.
                   
"Businesses have to make hard trade offs for where toinvest for the best return, thus creating capital to make even moregames," he explained. "I know this concept touches a nerve with some ofyou, but our industry is founded on publishers that have driven forfinancially-successful games and then re-invested the proceeds indevelopment of even more content for gamers to enjoy.
"It's a simple financial premise, and an obligation forpublically-traded companies who answer to their shareholders. We arenot making games in garages or bedrooms any more."
But Moore reserved his harshest criticism for the people who steal games off the Internet. "Piracy is an issue," he wrote.
"Sorry, I know many of you disagree with me on this, but thenumbers don't lie. Companies spend millions developing content, anddeserve to see a return on investment for their risk. The employeesdeveloping the game design, writing code and creating art deserve toget paid for their work. Period."
Moore's comments are particularly interesting as they come just days after Blizzard CEO Mike Morhaime told Eurogamer.netthat suggestions the PC games market is in decline are "just completelydead wrong". "PC is the gaming platform with the largest installed basearound the world. It's also the platform with the best margins,"Morhaime had said.
Morhaime was reacting somewhat to similarsentiments from Valve boss Gabe Newell, whose company flew journaliststo Seattle in May from around the world to evangelise the PC as aplatform.
Quote:
"We think the number of connected PC gamers we areselling our products to dwarf the current generation of consoles puttogether," Newell had told the press on that occasion. "There aretremendous opportunities in figuring out how to reach out to thosecustomers."

For his part, Moore added that EA Sports is stillexploring options on the PC. "In order to make fundamental shifts in anecosystem, you sometimes have to hit the reset button. That's what wehave done this year at EA Sports as regards some of our franchises onthe PC," he wrote.
"That does not mean that we aren't coming backnext year with new, innovative, maybe even less-expensive ways to playall of our franchises on the PC, but for right now we are assessing allof the options open to us to shift the current paradigm for our gameson this platform," he wrote.
Posted by Editorial Team Tue Jul 08, 2008 7:52 am
50 Skills that Every Gamer Should Master in Gaming
Just being able to play games is only the beginning. If you're goingto call yourself a proper gamer (as opposed to a casual pretender)there are a few requisite skills that you must master first. 50 skills,in fact. And they're all right here...
1. Give a game a review score without ever actually playing the game
A cursory glance from 20 paces of a grainy postage stamp-sized superlo-res scanned-in screenshot pinned to the ass-feathers of a headlesschicken in a sandstorm should be all you need to confidently attributean authoritative and infallible review score to any game. It's howprofessional reviewers have been doing it for years.
2. Be able to spot whether a game is running in 720p
Just by looking at it.
3. Survive with only four hours sleep (max) a night
We all abide by the 'one more go' mantra. It demands that we are strong in the face of severe sleep deprivation.

4. Play Wii without using the wrist strap
Or, master the art of gripping. Even newborn babies can do it.
5. Attack the weak point for massive damage
Look for the big red/yellow/orange thing. It's normally located on anenemy's back/ass/forehead. If a sustained assault yields unsatisfactoryresults, try attacking it with the last weapon you picked up. Thatnormally works a treat.
6. Be an expert in the work of one particular developer besides Miyamoto
Support the people that make the games you love. Pick a team. Find ahero. Whether it's an entire studio or just a single creative. Getexcited about the games they make. Know their history and what they'reabout. Hunt out their gameography. Get informed. We're sure Mr Shigstuff won't mind if some of the love gets spread around.
7. Beat a really bastard hard game on any tier of difficulty higher than Normal
Real men play on MASOCHIST!
8. Estimate remaining PSP battery life and calculate device's lastability on journey
If you've gone to all the trouble of uploading an extensive selectionof softcore pornography to your PSP in advance of a business trip, itcan be hugely upsetting to run out of juice before you've even had achance to make yourself tired in the airplane convenience.
9. Play driving games without 'steering' the controller
Unless you're a girl. Then you can't help it.

10. Become unhealthily obsessed with one particular game and play only that game for six months solid
Winners don't quit. They become addicts.
11. Instantly recognise any game being played on a TV show or in a movie
Computer Space in Jaws, Asteroid Deluxe in The Thing, Galaga in Trains,Planes and Automobiles, Centipede in Never Say Never Again, thesound-fx of Pac-Man in Ferris Bueller's Day Off... plenty more here.
12. Easily spot at least 5 differences between any PS3 and 360 comparison shots, that are invisible to the normal human eye
You're looking for things like lighting, texture resolution, draw distance, anything pink or slightly gay, lumps or growths etc.
13. Expertly pick the right game for the right moment
You might think your sozzled post-pub friends are having an absoluteparty huddled around your monitor watching you level up in World ofWarcraft. But they're not.
14. Be able to navigate to the 'Invert? Yes/No' option in under 5 seconds
Pause. Controller Options. Invert Yes/No. Unpause.
15. Be fluent in l337 5934k
Bµ7 Ð0n'7 b3 4 7w47 4nÐ 3v3r µ$3 17. H3r3'$ 4 h4nÐ¥ 7r4n$£470r, jµ$7 1n (4$3.

16. Instinctively know the location of all controller buttonsand their respective numerical, alphabetical or symbol-baseddenominations
When playing, a real gamer never has to look at the controller. Unless it's to check that it's not on fire.

17. Perfectly repackage console/PC snugly back in its box, complete with Styrofoam and cable ties
Put those ninja-honed Tetris skills to good use.
18. Make in-game moral choices quickly and without flinching
Stop being such a lightweight and kill the Little Sister already. We'repretty sure God doesn't take make-believe evil into account whendeciding who gets locked out.
19. Have a selection of "I only lost because..." excuses prepared and rehearsed in the event of defeat
Here's a few for free: "...I couldn't take my eyes off your lap"; ...Ihurt my fingers when your mum sat on them"; "...Satan told me to";"...I was a victim of sexism" and so on.
20. Own non-gaming friends at absolutely anything
You've never played the game before. The pad's missing buttons. You'vegot amoebic dysentery and you can feel a hairy-ass spider crawlingacross your face. So what? When you're up against a newbie there is noexcuse for anything less than comprehensive ownership.
21. Perform tea-bagging like a pro
Don't bang away like a demented pneumatic penis. Get rhythm. Tea-bagging is an art - as our own educational video reminds us.
22. Immediately know what to dump when your inventory is full
Don't know what to drop after the Goblin's Cleaver of Apathy made youover encumbumbered? Stop being a massive tool and just relinquish someof the unused crap you've been pointlessly clinging on to for the last30 hours.
23. Engage in the 'Are games art?' debate without sounding like a pretentious twat or a moronic dumbass
Find the middle-ground between this:

"I think you'll actually find that videogames are a post-modernexpression of individualism while simultaneously collectivising itsdigital form and manifesting as abstract interactive entertainment."
And this:
"Art is for pussies. I just want to kill make-believe people."

24. Always spot the 'hidden area'
Remember: nothing screams "HIDDEN AREA!" louder than a cracked wall.
25. Gather enough tech speak to make it sound like you know how to make games better than developers themselves
"Sure, they might have nailed the anisotropic and bilinearfiltering, but you can unzip me like a banana if the Cartesiancoordinates and phong shading aren't an absolute bucket of wank." Smartsounding development speak makes you superior. This site is a good place to start.
26. Memorise enemy/item spawn points
Want to know how tHE dEfec8or is always smoking your ass withthe rocket launcher? It's because he's all over the longitude andlatitude of those maps, and he's snorting up the coordinates of everyspawn point and he knows exactly what it'll spawn and he knows exactlywhen it'll spawn it. It's called dedication and that's why tHE dEfec8oris a winner.
27. Complete unlocking/defusing mini-games first time, every time
Should be like making Einstein recite his five times table.
28. To never be suckered by game store offers pimping crappy games and shitty third party peripherals
An Hour of Victory and Turning Point: Fall of Liberty bundle for 40notes with a TatTech controller thrown in for free is not a bargain,it's a piss-take.
29. Be condescending, patronising and impatient when playing with non-gamers
Alternatively, feign kindness and offer to show them "how to do it". Once you've got the controller, never give it back.
30. Be shit-faced drunk and still be able to rock at Guitar Hero or other popular party game
Preferably be able to keep getting more drunker while playing.

31. Bluff your way through a conversation about a retro game you never actually played
Don't ever admit to having not played some geriatric, incontinent pieceof gaming history that some rose-tinted retrosexual is eulogising. Justfudge your way through. It's not hard: "Geoff Spectacles and theSubatomic Android Invaders on the Vic-20? Of course I played it! Thatwas the one with the monochrome 2D graphics and beepy sound effectswasn't it?"
32. Instantly identify enemy types by the sound they make
Don't stop with enemies. Utilise your ears as nature intended andrecognise weapons, vehicles, power-ups, score multipliers... anythingat all with the amazing power of hearing.
33. Confidently guess what a developer's secret project/unannounced title is
If all else fails, predict Shenmue 3.
34. Passionately champion at least one obscure game that nobody has ever heard of and win it some new fans
Ever heard of Warriors of Elysia? It's the long overdue sequel to Bikini Karate Babes. We're sure it's going to be awesome.
35. Get the highest possible rank/medal/award in any tutorial level
Tutorial levels are weak and pathetic. An insult to proper gamers,they're a monumental mismatch on the same scale as a bare-knucklesbrawl to the death between Chuck Norris and Barbara Bush.
36. Know which elemental attack will be most effective against an enemy
Water>Fire. It's not exactly rocket surgery.
37. Master the art of reloading
Don't ever let your gun get caught with its pants down. It's humiliating.
38. To simultaneously perform other important life tasks while playing
Multi-tasking is the cornerstone of every real gamers' brain. Youshould be able to eat pizza, guzzle coffee, fill in a jobapplication, build a house of cards AND successfully evade a six-star wanted level in GTA IV all at the same time.

39. Skip every cut-scene and still understand what's going on
No matter how convoluted the machinations and exposition, when it boilsdown to it you're basically just trying to beat the baddies.
40. Identify boss battle attack patterns in under 20 seconds
Lunge. Lunge. Guard. Burrow into ground/disappear/become temporarilyinvincible. Emerge from ground/reappear/stop being invincible. Chargespecial attack. Release special attack. Expose weak spot in atactically foolish and totally unnecessary manner <Playerstrikes&gt; Repeat until dead.
41. To know everything about the game without ever having to consult instruction manuals
Apart from a few semantics and trivialities, once you've read one instruction manual, you've pretty much read them all.
42. Argue effectively in a gaming Internet forum
At the most basic level this entails typing "HAVE YOU ACTUALLYPLAYED THE GAME!?" over and over and over until the foul dealer ofscurrilous mistruths slinks away like the miserable dog that he is.
43. Well developed bladder control
You're not going to get to level 70 by taking a piss break every three hours.

44. Condense even the most convoluted control system into easy-to-manage verbal instructions
"Basically, move the sticks and press X"
45. Always know the best spots for camping
So you can root them out or dig in deep, depending on your mood.
46. Memorise important cheat codes for fast fingered employment at a moments notice
If you can't remember Up, Up, Down, Down, Left, Right, Left, Right, B, A then you weren't there.
47. Have at least one game that you are unbeatable at
Take the time to master a game. Play it with your eyes closed. Learnevery pattern, every combo, every counter, every weak-spot. But don'tbrag about it. Just casually lure people into your virtual domain. Toywith them. Give them false hope. Maybe even let them win a couple oftimes and say something all humble and wimpy like: "Gee, you really gotme. Well played." Then bring the real noise and let the shuntingcommence. Their humiliation will feel rudely satisfying.
48. Be like Rainman when converting Microsoft/Wii points
It's the ultimate geek party trick. If you can calculate that 190,608Microsoft points is $2,381.65 without even flinching then you will get chicks. Believe us. Mental arithmetic makes ladies hot.
49. Read the back-of-box blurb and decipher it into 'What It Actually Means'
"State-of-the-art 3D environments and characters" = "We done some graphics". More here.
50. Know when NOT to talk about gaming
"Sure, as maps go if you've got a competent team together thenCrossfire can be pretty badass, but Wetworks is off-the-hook whenyou're gunning solo. Oh yeah, sorry to hear about your entire familygetting killed with the bird flu. Must be a real bummer. So... youwanna play some COD?"
Posted by Editorial Team Tue Jul 08, 2008 7:41 am
Rethinking Traditional Advertising Methods in Business and Industry in Gaming, Media, Web, IT and Computing
You see, for all the talk of monthly periodicals' demise, SEO'simpending reign, the downfall of FM stations and television'sinevitable implosion, we, err, sort of forgot to mention one thing:essentially that, despite posting up ratings far from the halcyon daysof the pre-TMZ.com era, mass media outlets such as ABC, CBS, CNN andNBC; Time, Newsweek and USA Today;and even regional Cineplex chains still generate the kind of audiencenumbers most interactive entertainment execs would give their last USBcable to connect with. Tactics may be changing, with custom tradeshows,advertorials, movie-type trailers and cover wraps replacing simple pageads and product giveaways. But as an industry, we're far from preparedto divorce ourselves completely from traditional advertisingplacements, or shift marketing dollars exclusively onto the Internet.

"Something most gamemarketers miss about the broadcast space is the need to keep messagingpointed and simple" - Steven Roberts, DIRECTV

To wit, column after news brief after investigative report may continueto bemoan the death of old-world media. However, as any marketingdirector can attest, its core vehicles still remain one of the bestways to rapidly generate mass awareness amongst PC- or console-owningaudiences. Hence, although blogs and video aggregators deliver greatbang for the buck and generate tremendous street-level buzz, theycontinue to be promotional outlets that most core publishers have yetto wholly embrace, let alone fully commit to. Thus the reign ofhigh-profile primetime spots for titles like Grand Theft Auto, Madden and Halo rolls on.
And so, just as I humble myself before my new daughter, who hasn't meta pair of slacks she hasn't enjoyed redecorating yet, I willinglyprostrate myself before the industry-at-large and beg forgiveness. Asthe following executives – representing the television, motion pictureand direct marketing industries, respectively – are quick to remind, weshould all think twice before acting so rashly and completely writingthese businesses off.
Suffice it to say that they may not generate the same kind of headlinesin 2008 as rich media providers, online networks or widget creators,but thanks to new technology, changing tastes and increasing audiencefragmentation, let's just say they're far from out of the game.
Steven Roberts
Vice President & General Manager, Games and StrategicInitiatives for DIRECTV, overseeing broadcast ventures like 24/7interactive games channel Game Lounge and the internationally televisedChampionship Gaming Series professional league.
"Broadcast TV is absolutely not dead – just changing. Popular as gamingis, you can't look at entertainment in a vacuum... you have to considerthe overall mass-market. There are 120 million television homes outthere, with millions of people who just want to be entertained in thesame way they have for the last 50 years. NFL football still puts uphuge ratings every Sunday, and millions still tune in to watch livemusic and sports – you don't see that on an Xbox 360 console.
"True, television has to evolve, and will become more interactive toengage subscribers... if that's what users want. But what we're reallylooking at here in the immediate is developers/publishers grapplingwith a question of increasing audience segmentation. Something mostgame marketers miss about the broadcast space is the need to keepmessaging pointed and simple. That doesn't mean downplaying keyelements or features that you want understood: Just presenting them ina straightforward, easily comprehensible way that speaks to a specificaudience. Implementing better virtual cameras into games would be awelcome start... For broadcasters, it's very difficult to showdifferent elements of a title in ways instantly conducive to helpingpeople understand what it's all about.
"It's also important to look beyond the 30-second spot. There's plentyof room for advertisers to tap into broadcast vehicles, whether throughtelevised competitions, interactive online program extensions orproduct integration. Placing games front and center by showing ahalf-hour of screens, video footage and people playing these titlesmakes sense. But what you really need for effective campaigns here isto build elements of user interaction into your advertising and pair itwith programming that's consistent with the demographics of the gameitself.
"It all comes back to basics. People won't skip an ad on a DVR or turnaway to get a glass of milk if it's compelling, the message is clearand it's telling you something that you want to hear. Creative doesn'tjust have to wow either: It also has to make sense for the audiencesegment. While marketing can be fun and have an edge to it, ultimately,for on-air placements, it's vital to make sure the message is verytargeted, specific and simple."
"For all the uproar surrounding the movie business lately, gamemarketers shouldn't underestimate in-cinema advertising's power. Mostmedia features a device (remote control, mouse click, radio dial, etc.)that lets audiences tune unwanted messaging out. But at the theater,you've paid to be there, are a captive audience and want to beentertained. This receptivity begets results if the creative is good:Recall scores average around 60%, with categories like gaming actuallysoaring into the 80-90% range.
"Definitely, the big screen's sexy. Via streaming media, you canliterally send ads for M-rated games to all R-rated movie screenings inany given city; appear alongside only specific types of films; ordeliver different messages to different geographic markets on-demand.But publishers need to look beyond the most obvious opportunities –lobbies can also be a marketing wonderland. Standees, banners,concession items... From 20-minute pre-shows packed with original,exclusive and entertaining content to game posters disguised to looklike cinematic counterparts, options for building brand equity areendless.
"Hollywood is far from dead. Are gamers going to see Shrek, The Matrix and Pirates of the Caribbean?Of course... it's common sense. Research also shows emotions aremagnified at the theater – and the same holds for audience reactions tocommercials as well as films. It's hard to argue with a dark room, agiant screen and a group of people who've willingly paid to be thereand want to see what's in store.
"Also note – 80% of tickets are sold on weekends, a time when peoplewant to go shopping, and theaters are generally located in shoppingdistricts. Stick a retail discount on a box office handout, and youdon't just achieve grassroots interaction, or present a clear call toaction. It's also conceivably the last message a consumer sees beforehaving to drive home past a Best Buy or Wal-Mart where your game'sconveniently stocked."

"People are more distracted than ever – advertisers need to cut throughthe clutter. You have to find ways to surprise and entertainaudiences... It's important to design options that let you really spendtime with consumers in a meaningful way.
"Consider core gamers. You can look at where they're hanging out – atfraternity houses, sports bars, military bases, wherever – thendiscover ways to be there. It's even possible to reach players atschool and weave gaming properties into an educational message. Theseinstitutions appreciate it when game companies can provide them withbranded book covers, locker calendars or workshops that incorporatethese titles to teach lessons, just to name a few possible choices.
"Basically, you have to create options that make sense for the contentand target demographic, then craft a vehicle that fits. This could be abranded video game tournament, for example, or involve catching fans ata sporting event and giving them things they can wear to the game.There are alternative ways to reach virtually any shopper.
"It's crucial for publishers to connect with fans on a one-on-onelevel, because as excited as TV/film imagery can make them, people wantto go hands-on and try your games. To do so, you have to interface withthem on the street. Demos at malls, movie theaters, health clubs, etc.are essential to building buzz: There's a direct link between samplersconverting into purchasers. Experience is everything, and consumers aregoing to be the strongest ambassadors for your brand – word-of-mouth isincredibly powerful in the enthusiast gaming community.
"A holistic strategy is important, though: Alternative marketing shouldjust be one part of a diversified tactical plan. If I can see an ad foryour game during Lost or American Idol, then it happens to be at a barwhere I can try it, it'll pique my interest... Suddenly, brand andbuyer are making a meaningful connection. Remember though, that theseplacements have to be unobtrusive. You can't invade someone's space –you have to make kiosks, stands, booths, etc. – something that adds to,not takes away from, the entertainment value of any activity or event."
Posted by Editorial Team Tue Jul 08, 2008 7:40 am
Microsoft responds to Xbox 360 Elite rumours in Gaming
Microsoft has today responded to a number of misleading stories in the UK's mainstream pressearlier this week regarding alleged 'red ring' problems with the Xbox360 Elite console that have been experienced by numerous UK gamers.
Microsoft has now issued the following official response to these stories, which appeared in the Daily The Mirror and The Daily Telegraph:  
"Recentreports in the UK media regarding Xbox 360 contain inaccuracies andpure speculation, as well as news that is a year old.
"Promptedby what Microsoft viewed as an unacceptable number of repairs to Xbox360 consoles, a year ago Microsoft announced an expansion of its Xbox360 warranty. Effective 5 July, 2007, any original retail Xbox 360customer who experiences a general hardware failure indicated by threeflashing red lights is covered by a three year warranty from date ofpurchase, with all other issues remaining covered by the standardone-year warranty."
Why the red ring?
Microsoft'sofficial statement also reiterates the company's initial comments fromJuly 2007 that they had "conducted extensive investigations intopotential sources of general hardware failures," and that after"identifying a number of factors which can cause the general hardwarefailures, Microsoft has made improvements to the console."
Sowhat do those evil three red lights actually mean? Many reports seem tothink that they indicate a single overheating problem, but according toMicrosoft, this is not the case.
"The three flashing red lightserror message does not signal a single issue and can be caused by acombination of factors. For competitive reasons, we do not providespecifics about hardware components.
The statement adds: "Weencourage anyone who is experiencing issues with their Xbox 360 consoleto call the customer support centre. Our customer service team is wellequipped to ensure that all Xbox 360 repairs go smoothly."
No endemic problem
TechRadarhas contacted The Mirror, The Telegraph and a number of leading UKgames retailers to find out more on the alleged 'numerous problems'with the Xbox Elite.
Both stories quote a 16-year-old Jamie Kingfrom Sussex. If you happen to know or be that James King from Sussex,then please drop us a line to news@techradar.com and tell us more aboutthe problems you have had with your Xbox 360 Elite.
Posted by Editorial Team Tue Jul 08, 2008 7:39 am
Xbox 360 To Get A 3D Dashboard Makover in Gaming
How big? Well besides the gi-normous list of rumored updateswe posted about back in May we're now hearing from a number of sourcesthat the Live dashboard is going to be getting a second interfaceoption, one that will use the yet-to-be announced motion controller to navigate.
This new user interface, we've been told, will recreate theincreasingly cluttered dashboard "blade" system in a 3D environmentthat will be something more akin to the Minority Report than a filingcabinet. The motion controls will allow users to sort of slide throughthe different levels of this floating menu system.
Sounds like a fantastic idea, if it can be implemented correctly.
Posted by Editorial Team Fri Jul 04, 2008 6:00 am
Beijing 2008 - The Official Video Game of the Olympic Games in Gaming
SEGA Europe Ltd. proudly presents Beijing 2008™ - The Official Video Game of the Olympic Games: Gymnastics events.
Appearing on the Xbox 360® video game and entertainment system fromMicrosoft®, the PLAYSTATION®3 computer entertainment system and PC,Beijing 2008™ delivers a host of Gymnastics events.
The Gymnastics events in Beijing 2008™ are split up into male andfemale events. One of the three female events is the Uneven Bars, wherethe player uses both analogue sticks to mimic the movement of theathlete. In the Floor Exercise, the player uses the four buttons of thecontroller to guide the player to the rhythm of the music. The last ofthe female events is the Balance Beam, in which the player needs tokeep the athlete on the beam while pressing the 4 buttons correspondingto the colour on the beam to make the athlete move.
The first of three Gymnastics Events are the Parallel Bars, in whichthe player uses the analogue sticks and buttons to complete theathlete’s routine. In the Vault, players need to build up speed withtheir lower buttons, and use the analogue trigger to launch them offthe board over the horse, while turning the analogue sticks willbalance the landing. The final male event is the Rings, in which youfollow the arm movement of the athlete with both your analogue sticks,while you make sure the landing is stable by pressing a buttoncombination that shows on-screen.
Beijing 2008™ was released globally last Friday for the Xbox 360,PLAYSTATION®3 computer entertainment system. The PC version will bereleased 11th July.
Posted by Editorial Team Fri Jul 04, 2008 5:51 am
Spore Creature Creator tops US charts - have you got it? in Gaming
The NPD Group has released US PC software sales datafor the week ending June 21, with EA's Spore Creature Creator comingout on top.
Maxis reported that one millionSpore creatures were created and shared during the stand-aloneprogram's first week of availability. The full Spore game will bereleased in September.
Sales of Spore Creature Creator werestrong enough to place the game at number six on the All Categorieslist - the only game to appear alongside business, education andutility software.
                   
The Top Ten best-selling PC games in the US for the week ending June 21 were:

  • 1      Spore Creature Creator (EA)
  • 2 The Sims 2 Double Deluxe (EA)
  • 3 Age of Conan: Hyborian Adventures (Eidos)
  • 4 World Of Warcraft: Burning Crusade Expansion Pack (Vivendi&gt;
  • 5 World Of Warcraft (Vivendi)
  • 6 World Of Warcraft: Battle Chest (Vivendi)
  • 7 The Sims 2 FreeTime Expansion Pack (EA)
  • 8 The Sims 2 Kitchen & Bath Interior Design Stuff Expansion Pack     (EA)
  • 9      Call Of Duty 4: Modern Warfare     (Activision)
  • 10 Lego Indiana Jones: The Original Adventures (LucasArts)


The Spore Creature Creator was software that allowed players to create their own creatures with a standalone version of the Creature Editor from Spore; the software was one of the first aspects of the game to receive focused development, and had undergone ten rewrites since the start of development. It was rated E by the ESRB in early March 2008, indicating that the editor would be released separately well before the game's release as a utility program. Electronic Arts told MTV Asia that "EA Screen will provide visitors a chance to interact with EA's game producers hailing from the studios, and unveil the hugely anticipated SPORE Creature Creator demo version to gamers for the first time in Asia." Electronic Arts VP Mark Buechner stated on the Spore Facebook page that the editor would be released in June or July 2008, saying, "We are looking at releasing it two to three months before the launch of the full game."

The SimCity Box artwork showed a blurb stating that the creature editor would be included with it. IGN revealed that the Spore Creature Creator utility will be available in two different versions on June 18, 2008. There was a paid version (for $9.95) and a free demo that was downloadable from Spore.com and included for free, bundled with The SimCity Box. The free version of the editor only contained 25% of the available creature parts that were found within the full version.

The utility included a test environment for players to see their creatures go through animations and allow the player to import other user-created creatures through the Sporepedia at Spore.com. The utility included screen capture and video tools as well, including YouTube functionality.

The editor also gave the user the ability to create animated avatars,and output in RSS and embeddable HTML code to facilitate easy incorporation into such sites as MySpace and Facebook.

Shortly after its introduction, the Creature Creator was used to create creatures with oversized genitalia, either stand-alone or engaged in coitus (a phenomenon quickly dubbed 'sporn'). EA responded with e-mails sent to those who made pornographic machinima from its demo, and has flagged certain on-line accounts for "TOS violations". Furthermore, YouTube has pulled several such videos for violations of its own TOS.

By June 24, 2008, users had already created over one million creatures.

It has been noted by those using the Spore Creature Creator, that while the Social and Attack categories can reach a max score of 20 with enough parts on the creature, the Abilities category does not achieve a max in the Creature Creator. This has led to speculation from it being the brain levels to advanced sensory abilities to telekinesis.


Electronic Arts confirmed that Spore will be receiving post-release expansion packs. No other information is available as to what sort of content the packs will feature, but EA has hinted it will be similar to The Sims expansions.


In the news
Spore Creature Creator free in the UK Videogamer.com

A Wii spinoff of the game has been mentioned by Will Wright several times, such as in his October 26, 2007 interview with the Guardian.Buechner confirmed it, revealing that plans for a Wii version were underway, and that the game would be built from the ground up and would take advantage of the Wii Remote, stating, "We're not porting it over. You know, we're still so early in design and prototyping that I don't know where we're going to end up, so I don't want to lead you down one path. But suffice to say that it's being developed with the Wii controls and technology in mind."The Xbox 360 and PlayStation 3 versions of Spore are still under consideration.

Merchandising

There will be an iTunes-style "Spore Store" built into the game, allowing players to purchase external Spore licensed merchandise, such as t-shirts, posters, and future Spore expansion packs.There are also plans for the creation of a type of Spore collectible card game based on the Sporepedia cards of the creatures, buildings, vehicles, and planets that have been created by the players.There are also indications of plans for the creation of customized creature figurines; some of those who designed their own creatures at E3 2006 later received 3D printed models of the creatures they created. The Spore Store also allows people to put their creatures on such items as T-shirts, mugs and stickers.

The Spore team is working on a partnership with a comic creation software company to offer comic book versions of your own Spore story. Comic books with stylized pictures of various creatures, some whose creation has been shown in various presentations, can be seen on the walls of the Spore team's office.
Posted by Editorial Team Tue Jul 01, 2008 7:13 am
Wall-E: Are Movie Games Getting Better? in Gaming
Largely in anticipation of going to see the film tonight, I went a few rounds with THQ's game based on Wall-E. (It is of course available for every game platform under the sun, but I played the Xbox 360 version.)
My goal: To see if games based on movies have, at least in somecases, made a leap beyond the utter trash they used to be when Iactually played them. Results: Somewhat. I still wouldn't actually playWall-E unless I was being paid to, but it's clear that there'sa great deal of polish, and the translation of the movie's action intogameplay is clever and varied.
You begin the game by playing as Wall-E. The first thing I noticedis that, instantly, it's fun to control the little guy as he zipsaround the ruined Earth on his miniature tank treads. When he jumps, hecurls up into a box and flies through the air. It's a satisfyingfeeling, not awkward at all.
                                                      
Wall-Edoesn't do much. His entire programming is based around compactinggarbage into tiny cubes and then stacking them. So unless the designerswere going to turn Wall-E into a tiny killing machine and totallypervert the movie's message, they had their work cut out for them. Thesolution was that all of Wall-E's actions are based around making, thenthrowing, cubes of garbage.
He can create cubes out of normal old trash, which are good forthrowing far and hitting targets that open up new paths in the level.Cubes made out of electronic waste that still has residual batterypower left in it are good for charging up other electrical equipmentthat opens up more paths.
Before this has a chance to get too boring, you're playing as Eve,Wall-E's flying robot girlfriend who can, in fact, shoot things. Eve'slevels alternate between flight exploration as she searches for plantlife on Earth, and something resembling a single-player racing game inwhich she zips through tunnels, blasting away debris and trying toreach the finish line before time runs out.
What's ultimately disappointing (and all too familiar) about the treatment of Wall-Eis that the movie's story and characters aren't used for anythingbesides window dressing. I am not suggesting for a second that there isgoing to be anyone who plays the Wall-E game voluntarilywithout seeing the movie, so it's not as if anyone is going to betotally stumped forever. But it does seem like a bit of a waste to havethese characters and storyline all ready to go, then fail to capitalizeon them.
That said, if the future of movie tie-in games is products that areclearly inferior to the film but not utterly objectionable as games,I'm fine with that. Wall-E is playable and fun, and probablywill not make children cry, which is far more than could be said forthe movie games I grew up on.
Posted by Editorial Team Mon Jun 30, 2008 6:41 am
Microsoft To Let Other Companies make 360 Consoles like PCs in Business and Industry in Gaming, Media, Web, IT and Computing
Nuts nuts, yes? Probably. But at least think about it. It's not likesuch a move would be without precedent. You could purchase Sega CDdrives for PCs. Panasonic released the Q, a Japan-only GameCube thatdoubled as a DVD player. And we've heard whispers that Microsoft have alsobeen exploring the idea of releasing 360-compatible disc drives for thePC. Not that any of that makes the prospect of seeing, say, a SamsungXbox 360/Blu-Ray player any more likely (as the rumour seems tosuggest), but hey, crazier things have happened.
Quote:

We'll tell you what's up with Microsoft: new hardware options. It may sound totally insane — trust us, we did a double-take the first time Qmann whispered it in our ears — but word has it that Microsoft may begin allowing third-party manufacturers to create Xbox 360 hardware. And we're not talking about peripherals, people; we mean hardware that runs 360 game discs created by someone other than Microsoft.

Quartermann
Posted by Editorial Team Sun Jun 29, 2008 6:45 am
25 rarest Nintendo games ever in Gaming
We could've filled the entire list withantique Game & Watch titles alone (they're manna from heaven forcollectors), but for the sake of balance here's a list of some of themost valuable games across Nintendo's entire portfolio.


So before you throw out any 'junk' boxes from the loft, best check they don't contain any of these 25 rare classics.


Harvest Moon (SNES, US) - £60
The SNES version of Harvest Moon is still considered the best amongfans of the whimsy-heavy farming/courting sim. It doesn't come up veryoften on eBay, and when it does you can expect to pay at least £60 fora good boxed copy. The N64 version was released soon after, accountingfor the SNES game's initial lack of popularity.


Banjo-Tooie (SNES, PAL) - £60
Rare's first Banjo-Kazooie game was extremely popular, but Banjo 2 gotstuck in development and ended up coming out towards the end of theN64's lifespan. Although you may be able to pick up a copy cheaper, agood boxed version will set you back at least £50, and sealed copieshave been known to go for as much as £100. You'll probably see theseprices rise when more news of Banjo-Kazooie 3 on Xbox 360 emerges.


Dracula X (SNES, US) - £70
The final Castlevania game released on SNES wasn't as popular asprevious iterations, but the series has gained great cachet with gamersmore recently, especially since prices for Castlevania: Symphony Of TheNight skyrocketed on PS1. Dracula X is unlikely to go down in value.


Sin & Punishment (N64, jpn) - £70
While the version released on Virtual Console has adversely affectedthe original's price, this N64 classic is still a jewel in the crownfor any Nintendophile. This Treasure shooter was designed for the N64analogue stick and is always best played on its host hardware. A goodinvestment and a collectable game you'll actually bring out from timeto time.

<!--[bigpic]-->
Naruto: Clash of Ninja (GameCube, PAL) - £75
Although it's worth very little in America and Japan, the PAL releaseof Naruto Clash Of Ninja didn't see wide distribution and it's beenknown to fetch up to £75 on eBay. Expect other GameCube titles such asChibi-Robo and Baten Kaitos to increase in price because of theirlimited numbers.


Earthbound (SNES, US) - £80
This Japanese hit was released in the US but failed to make much of animpression. Now it's lauded for its RPG in-jokes and humorous take onAmerican culture. Again, rumours abound that EarthBound is to bere-released on Virtual Console, which may bring the price down on thisUS import.


Paper Mario (N64, PAL) - £80
Another rare PAL gem. Though Paper Mario continues to be one of themost popular titles on Wii's Virtual Console, collectors will stillfork out good money for this great mix of platforming and puzzling inits original guise. Until recently, copies of this SNES classic couldstill be found in many second-hand game stores.


Bakuretsu Muteki Bangaioh - (N64, jpn) - £80
If you thought the Dreamcast version of Bangai-O was good, you shouldcheck out the original N64 version with its sublime analogue controls.Only 10,000 copies were released in Japan and it's been going up inprice ever since. Find a mint, boxed copy and you'll have collectorsknocking your door down.


Chrono Trigger (SNES, US) - £90
Chrono Trigger isn't rare by any standards - indeed, thousands ofcopies are on the market. However, the game is so good, and has builtup such a reputation, that people are willing to pay upwards of £100for a sealed, boxed SNES copy. You can even get it as part of FinalFantasy Chronicles for PS1, but still the collectors pay big money forit. Rarity isn't really the main consideration, we guess.

<!--[bigpic]-->
Ninja Gaiden Trilogy (SNES, US) - £150
Even though this comprises all three of the Ninja Gaiden games releasedon NES with a graphical update, it didn't sell very well when it firstcame out in 1995. But since the next-generation Ninja Gaiden games werereleased, Tecmo's star has risen, enhancing the price of this cartconsiderably.


Final Fight 3 (SNES, PAL) - £180
The PAL version of Final Fight 3 is a hidden treasure waiting tohappen. Let's face it, unless you're a collector you're unlikely toknow its true value and this is your best chance of picking up a gem atthe local car boot sale. A naked cart is probably only worth £40, butif you can find a good boxed copy then you're likely to achieve £180 to£200. And it's a decent game, too, containing two extra characters inDean and Lucia Morgan.


Space Invaders (Virtual Boy, jpn) - £200
A good boxed copy of Space Invaders on Virtual Boy can now fetch £200.It's notable because it's one of the better games on the system, and solong as you don't play it too much (giving yourself a much-warned-aboutmigraine) you'll get some fun out of it. Virtual Boy games have shot upin price in the last five years and this trend doesn't look likeabating. It may be a good investment for the future...

The Flintstones: Surprise at Dinosaur Peak (NES, US) - £200

As the NES drew to the end of its lifespan, publishers began releasingtheir games exclusively to game rental companies, bypassing traditionalgame shops. The Flintstones II is typical of this, and although it's alittle easier to track down in Europe than elsewhere, it can stilldemand high prices. United States copies can go for £200, thoughfinding ex-rental games in good condition is like finding a joke in anepisode of My Family.

<!--[bigpic]--> Starfox Super Weekend/Donkey Kong Country Competition Carts (SNES, US) - £200

These two separate carts were manufactured specifically for use inBlockbuster in-store competition promotions. Only about 2,500 were madeof each but they were initially sold off in stores for a knock-downprice. Because of their rarity you can expect to see them sell on eBayfor around £200, depending on what kind of condition they're in.


Rendering Ranger R2 (Super Famicom, JPN) - £200
This run-and-gun classic came from the makers of Turrican, so Lordknows why a game of such pedigree was only released in Japan. It'sunusual for a rare game in that it's actually very playable today. Acart-only copy might still sell for £80, but find it boxed and completeyou're looking at a sum of £200.

Fire Emblem Thracia 776 Collectors' pack (Super Famicom, JPN) - £200

Thracia may sound like a disease you'd pick up in a Bulgarian brothelbut this is actually a super-rare Fire Emblem collectors' pack. As itwas only released in Japan in limited numbers, you're unlikely to findit at the local car boot, but it shows that you should always keep youreye out for limited edition releases - and keep all the gubbins thatcomes with them.


Bubble Bath Babes (NES, US) - £250
Panesian was a company that produced several adult titles for the NES,including Peek-A-Boo Poker, Hot Slots and Bubble Bath Babes. Forobvious reasons the games didn't get Nintendo's seal of approval andended up being distributed via mail order catalogues or rental shelves,hence their scarcity. Interestingly, they didn't come in NES boxes butVHS-style cartons, so many are still undetected. The limited graphicsmake the sauciness factor rubbish, though.

<!--[bigpic]-->
Mountain Bike/Speed Racer Combo (SNES, US) - £300
This SNES combo underlines the fact that combining two or more gamesonto one cart for a limited print run is always going to have raritypotential. Good boxed copies have generally only come out of Nintendo'sown warehouses and if you can find one with the strange LifeFitnessBike peripheral then you're looking at a price in excess of £1,000.It's a cart that will always go up in value, but it's worth around £300today.


Myriad six in one (NES, US) - £350
This is the rarest unlicensed NES game and consists of six titles:Bookyman, Adam And Eve, Cosmos Cop, Magic Carpet 1001, Balloon Monsterand Porter. Its rarity is due to the fact that Myriad Games put outfewer than 1,000 carts and they were individually numbered. Gamescollectors speculate that there are only 100 left in existence, butonly 15 have ever surfaced.


Virtual Bowling (Virtual Boy, JPN) - £400
Only 22 games were ever released on Virtual Boy, although somecollectors believe there could be rare prototypes hidden away thatdidn't make it to retail. Virtual Bowling is actually a pretty goodbowling sim, offering practice and tournament modes, but the lack of asave battery means your scores are wiped when you switch off.Fortunately, passwords save the day. Not to be mistaken for Nester'sFunky Bowling, which is much more common.

<!--[bigpic]-->
Flagman (Game & Watch) - £450
There are plenty of rare Game & Watch titles we could have listed,including the obvious competition-only Super Mario Bros YM-901 (justtrips off the tongue), or the eminently collectable The Legend Of ZeldaGame & Watch, but it's likely to be the less well known titles thatwill surface down at your local flea market. A boxed Flagman could bagyou a small fortune.


Stadium Events (NES, US) - £500
Though common in PAL territories, Stadium Events is one of the NES'smost collectable games in America. Although it's a terribly averagefitness game, its value is due to Bandai printing a test run of thegame that was sold in Woolworths stores for a very short period beforeNintendo bought the rights. Rumours suggest there are only 10 completecopies on the market, and even unboxed Stadium Events carts can sellfor £400.


Virtual Lab (Virtual Boy, jpn) - £500
It's all too easy to look back on the Virtual Boy debacle and laugh,especially at the poor souls who thought it looked cool to wear a pairof heavy, red goggles and bellow, 'come on Mario, you can do it!'. Butwho's laughing now? Some Virtual Boy games are fetching massive prices,including this J-Wing developed Japanese puzzle game. The fact'Nintendo' is charmingly spelt 'Nintenndo' on the back of the box onlyadds to its value.


Balloon Fight Crystal (Game & Watch) - £600
This has to be one of the rarest Game & Watch titles, and boxed,good condition units have been known to fetch up to £600. Releasedtowards the end of the series' run for the Crystal Screen range,Balloon Fight's simple gameplay is reminiscent of Williams' Joust andhas since gone on to make an appearance in Animal Crossing.
Posted by Editorial Team Sun Jun 29, 2008 6:36 am
Game review: Crisis Core in Gaming
Fanboys may be ready to fight to the death for their console of choice, but a new survey by Forrester shows that nearly half of all Europeans play computer games on multiple platforms, with the PC still the favourite for gaming.
Forrester'ssurvey into gaming reveals some interesting facts about gaming inEurope, including the fact that nearly three quarters (73%) ofEuropeans with access to an internet connection play some form ofcomputer games.
60% of those polled declared the PC as theirplatform of choice, with twice as many people playing games on adesktop PC (49%) than do on a laptop (23%).
One third of onlineEuropeans play their video games on consoles – although 41% have aconsole in their household – suggesting that many consoles are for thekids, or lay dormant for long periods.
There is good news forhandhelds such as the Sony PSP and Nintendo DS, along with theburgeoning mobile phone gaming markets, with 20% of consumers using theformer and 27% using their phones for gaming – a combined share of 47%and second only behind desktop PCs.
Interestingly, 43% of those polled played games on more than one platform.
PlayStation 2 still dominant
Thepowerhouse of the last decade of gaming – Sony' s PlayStation 2 isstill the dominant player in its sector owned by 60% of those with aconsole. The PlayStation 3 holds a seven per cent share, still some waybehind the original PlayStation One which has 14%.
The Xbox 360is also a little behind its successor the Xbox – but only a singlepercentage point divides Microsoft's consoles, with the former on 11%and the original 12%.
Second to the PlayStation 2 lies theNintendo DS handheld with 26% and Nintendo also takes the third andfourth spots with the older Game Boy (17%) and their smash hit Wii(16%).
Just less than one in ten console owners had non-specified consoles, which presumable embraces the likes of Sega's Dreamcast.
  
Fanboys may be ready to fight to the death for their console of choice, but a new survey by Forrester shows that nearly half of all Europeans play computer games on multiple platforms, with the PC still the favourite for gaming.

Forrester's survey into gaming reveals some interesting facts about gaming in Europe, including the fact that nearly three quarters (73%) of Europeans with access to an internet connection play some form of computer games.

60% of those polled declared the PC as their platform of choice, with twice as many people playing games on a desktop PC (49%) than do on a laptop (23%).

One third of online Europeans play their video games on consoles – although 41% have a console in their household – suggesting that many consoles are for the kids, or lay dormant for long periods.

There is good news for handhelds such as the Sony PSP and Nintendo DS, along with the burgeoning mobile phone gaming markets, with 20% of consumers using the former and 27% using their phones for gaming – a combined share of 47% and second only behind desktop PCs.

Interestingly, 43% of those polled played games on more than one platform.

PlayStation 2 still dominant

The powerhouse of the last decade of gaming – Sony' s PlayStation 2 is still the dominant player in its sector owned by 60% of those with a console. The PlayStation 3 holds a seven per cent share, still some way behind the original PlayStation One which has 14%.

The Xbox 360 is also a little behind its successor the Xbox – but only a single percentage point divides Microsoft's consoles, with the former on 11% and the original 12%.

Second to the PlayStation 2 lies the Nintendo DS handheld with 26% and Nintendo also takes the third and fourth spots with the older Game Boy (17%) and their smash hit Wii (16%).

Just less than one in ten console owners had non-specified consoles, which presumable embraces the likes of Sega's Dreamcast.
Posted by Editorial Team Sun Jun 29, 2008 6:31 am
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