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Electronics giant Sony could face its fiercest critics yet when it showcases the delayed PlayStation 3 (PS3) on home soil at the Tokyo Games Show (TGS).
The exhibition is the last major event in the gaming calendar before the PS3 goes on sale on 11 November.
The third incarnation of the popular games machine made its first TGS appearance last year.
Since then, Sony has delayed the launch, prompting a backlash from some parts of the gaming community.
Japan has been a loyal market of Sony, with nearly a quarter of the 100 million PlayStation 2 (PS2) consoles sold worldwide bought by Japanese gamers.
TGS will be the first time that gamers will be able to get their hands on the PS3 and a raft of playable titles.