An exclusive gaming industry community targeted
to, and designed for Professionals, Businesses
and Students in the sectors and industries
of Gaming, New Media and the Web, all closely
related with it's Business and Industry.
A Rich content driven service including articles,
contributed discussion, news, reviews, networking, downloads,
and debate.
We strive to cater for cultural influencers,
technology decision makers, early adopters and business leaders in the gaming industry.
A medium to share your or contribute your ideas,
experiences, questions and point of view or network
with other colleagues here at iVirtua Community.
Word of an interesting new PlayStation 3 SDK addition has surfaced. DevelopMagis reporting that Sony has added native YouTube API support to thePlayStation 3 SDK, allowing developers to leverage the popular videosite with the console's software.
Although it’s hard to see the valuein watching someone else play their favourite videogame, Sony clearlybelieves it’s onto something after it started allowing PS3 players toupload clips of gameplay to YouTube.
The move comes just under a week after YouTube announced its APIfor allowing in-game video uploads was ready. Unsurprisingly, the firstgame to take advantage of the facility is a Japan-only PlayStationNetwork title.
Click and go Mainichi Issho(Together Everyday) players simply have to choose to upload their mostrecent clip and - assuming account settings have been input - itappears immediately in their YouTube account.
If you want to see the function in action, here’s a demo from the Japanese game, but - we have to warn you - it’s far from riveting.
YouTubeexplains how it sees gamers using the ability: “Whether it's showingoff that fantastic touchdown pass, car slide or karaoke sing-along, wehope that more user-generated content from games will make their way toYouTube and connect with the gamer communities.”
Frankly, it’s agrim picture, but if the standard of typical YouTube user comments isany guide, it’s sure to be a smash hit among that community.
Fornow, Sony Computer Entertainment is offering the software it added toMainichi Issho to any game developer keen to add YouTube uploads, soit’s certain to spread rapidly.
Quote:
Access to the YouTube API will allow developers to directly integratethe ability to download and upload YouTube content from within thegame. This makes the PlayStation 3 the first console to nativelysupport YouTube on a platform-wide scale following the recent expansion of the YouTube API.
One major example of how this technology will be used is already out: EA's skate uses similar technology, though EA hosts the video files itself. The feature in skate is Flash-based, and my interest was piqued at E3 last year.I talked with a developer on-site about the complexities behind theproject; he thought the community-building aspect of the software wasworth the time and effort. Direct access to the YouTube API will allowthis functionality to become a possibility for any game, as there willbe no strain on developers to host the video files themselves. Gamersthemselves will be able to make their creations viral. Imagine pullingoff something insane in a game, hitting a button to save the video, andthen uploading it directly to YouTube to share. Home integration couldallow you to show your favorite clips on a projection screen in yourvirtual house.
The theater mode of Halo 3is an incredibly popular feature, and the thought of having a morerobust and flexible video service to save videos from any PlayStation 3game is enticing. Sharing in-game media is one of the aspects of thesocial media revolution that consoles have been slow to adopt, but Sonycould be in position to change that.