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'We want to convert Halo fans into Bungie fans'
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Tue May 06, 2008 4:54 am Reply and quote this post
Over 750,000 people played Halo 3 in the last 24 hours - so it's fair to say that Bungie has a pretty gargantuan community.

Buteven with one of the biggest shooter fanbases in consoles, Bungieacknowledges that it faces a big problem splitting from Microsoft andits fully-owned Halo IP. Will the Halo 3 players follow Bungie onto thenext game, or will they be left behind with Microsoft?

"Noteveryone that buys Halo knows what Bungie is," community lead BrianJarrard told Edge magazine. "We want to convert Halo fans into Bungiefans and so we'll take them with us when we do the next game."


In a recent podcast, the Halo dev revealedthat it's next game will be "totally different" from Halo, perhapsanother concern over whether or not the massive community will stickaround.

PGR studio Bizarre Creations, who also split fromMicrosoft, expressed similar concerns over transferring its communityto the next, non-Microsoft published game.


Quote:
"When [PGR3] wasreleased [we were afraid that] it would just become Microsoft'scommunity and then, when we worked on the next game, we wouldn't beable to haul those people over to it and be able to keep theminterested in Bizarre," community man Ben Ward told Edge. "That'sdifficult when you're independent."



Edge Issues 188, which contains a whole four pages of discussion over this community stuff, is in shops now.

Contributed by Editorial Team, Executive Management Team
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